MEDICAL NUTRITIONAL INSTITUTE - Lonehill

Orthodox medicine earned respect and credibility through its long history of peer reviewed scientific evidence and rigorous clinical testing procedures, whilst natural medication is somewhat prone to unsubstantiated marketing claims, based on insufficient scientific proof. The doctor and the pharmacist imagined a range of more natural pharmaceutical products and technologies with sufficient scientific proof of effectiveness to withstand the scrutiny and scepticism of their colleagues in the orthodox pharmaceutical and medical world. They wanted to create products and services that were, while natural, ethical in their claims and credible in their applications. Their intent would later result in the motto of their company, “Ethical and credible.” Working in adjacent locations in the  

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same shopping mall, a large retail pharmacy and a general practitioner’s consulting room; their daily lunch hour discussions grew from a dream to a reality. Through a continuous process of research, experimentation and improvement, the Medical Nutritional Institute went from strength to strength, becoming a leading innovator in primary Healthcare, preventative medicine and weight-loss technologies.